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5 Tips For Promoting
Your Video Online

As you might know, videos have taken the Internet by storm. Everyday, you see hundreds (if not thousands) of videos uploaded into the likes of YouTube.


If you're one of those who are just starting out with web video, you'll need to learn some tricks to promote your video online.

This article shows you some tips for getting this done. Follow these tips, and before long you'll have your videos going viral and wildly popular.

You can make use of YouTube, host your own videos, get a professional, spread the word offline, or get a testimonial.

1. Make Use of YouTube

One natural way to promote your video online is make use of that mother of all web video - YouTube. Millions of visitors trawl YouTube each day and you'll do well to tap on that traffic.

Promote your video online via YouTube

Promote your video online via YouTube

One important thing is to give your video an attractive sounding title so that it catches the attention of visitors. Also, you'll need to format your video properly - and ensure it is plays smoothly. I personally don't like YouTube videos which are slow to load - they are a pain to watch.

2. Host Your Own

Some other people I know host their videos on their own domain. So what you do is to sign up with a web hosting company like Yahoo! and then upload your video into the site. From there, you have to format your page and embed the video, then sort out the HTML to ensure your video is displaying properly. You can then direct traffic and visitors to that page to ensure the video gets exposure on the Web.

3. Get A Professional

Believe it or not, there are professionals out there who can help you promote your video online. Some of them are search engine optimization (SEO) professionals who can tweak the meta-tags on pages containing your videos, so that search engines can find your video more easily. These folks are good but only if you get a really good one. I've encountered some shoddy SEO who just want to make a quick buck. Avoid those fellas!

4. Spread The Word Offline

Spread the word about your online videoWhatever is on the Web can always be promoted off the Web. What I'm trying to say is, you can promote your web video by printing flyers, T-shirts, brochures or what have you and distributing it in your local mall or neighborhood. This method is actually quite effective.

I've seen many folks do it and get very good response rates in terms of traffic to their online videos.

5. Get A Testimonial

A very effective way to promote that video of yours is to get a testimonial from a well-known blogger or company. Imagine if your video get quoted by as an interesting video - I can just imagine the avalanche of traffic that will descend on your site after that! Finding these folks to give you testimony may be challenging though - you need to be persistent and keep emailing the big guns and see if they can help you out. I tend to get good response from famous bloggers who blog about the topic of my web video.

Well! I hope the above tips have helped you understand what you need to do to promote your video online. We're in a whole new online video world and do give your videos exposure, you need to employ a new bag of tricks. Apply these tips the next time you create a video and see if they work for you.

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An Easy-to-Use Video Editing Program

Pinnacle Studio is a popular video editing program that allows you to easily capture video from camcorders into your computer. You can add great-looking transitions, special effects and background music to your plain old home videos. Start converting your videos into Hollywood productions now!

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You may also wish to read the following related articles:

Basketball video editing tips
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An in-depth explanation of how a camcorder works
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